Because technology evolves so quickly, nailing down trends with staying power is no easy task. Even so, a few underlying movements are so big that they’re impossible to ignore.
On Monday, The Consumer Electronics Association (CEA) identified a few of these key tech trends based on consumer market research. The company released the 2013 edition of its annual Five Technology Trends to Watch in conjunction with a panel discussion among technology experts on the implications of each trend at the CEA Industry Forum in San Francisco. Panellists included CEA chief economist Shawn DuBravac, Technology Revieweditor Rachel Metz, and TechSavvy Global CEO Scott Steinberg. Here’s what they had to say on each trend:
1. 3D printers will go mainstream.
DuBravac stood behind this technology as the one to watch closest in 2013. “Just as Microsoft always had a vision that there would be a tablet on every desk, I could see a 3D printer in every home,” DuBravac said. All three panellists agreed that while 3D printing is certainly gaining steam,and traction (3D guitar, anyone?), it still seems to be a trend that’s a few years away. However, DuBravac believes that the experimentation process will certainly influence creation and customization in the coming years.
2. Next-generation TVs and displays will be about the apps.
Of course consumers are attracted to a higher resolution screen, but “resolution isn’t going to win them over,” Steinberg says of upcoming advancements. “I think it’s going to be applications and content.” Steinberg and Metz agree that connectivity, through social networks and music applications, are important factors to the growth of this trend.
3. Audio must offer a great experience.
According to CEA research, mainstream audio has exhibited continued growth throughout 2012. The panellists believe that successful products in this market will have to deliver on their value propositions and offer a great experience. Jawbone’s Jamboxis one of Metz’s favourites because it has three important characteristics: attractive design, good price point, and quality sound.
4. The mobile revolution is happening in Africa.
Security is tantamount to increasing mobile market in Africa, the panellists said. “It’s increasingly less about voice services and more about the exchange of information,” DuBravac said. Mobile payment options, message systems, and social media connections have certainly improved the security of interactions in the country. “It’s too early to say that things haven’t been successful,” DuBravac says, but it’s clear there is a demand–one of the TechCrunch Disrupt 2012 SF finalists was a team of Ghanaian entrepreneurs proposing a more convenient mobile messaging system in their country.
5. The classroom is getting wired.
Apps, parent/teacher portals, tablets, and mobile devices: All of these things are becoming the norm in today’s classrooms. “The beauty of it is that you’re seeing this implemented at the lowest levels,” Steinberg said. “Even kindergarteners have these devices in their hands. Technology is second nature today, so it only makes sense that we use it as an educational tool.” Yet, the concern of the “digital divide” remains, so far, only higher income school systems are reaping the benefits of this technology.