Kickstarter first announced the expansion earlier this month. Until now, users from the UK had to set up a U.S. account to launch a campaign on Kickstarter. There is no UK-specific site; instead, all UK projects are now listed alongside U.S.-based projects.
For regular users of the site, things won’t change much. Everyone will be able to pledge to UK-based projects, which are listed in pounds sterling with an approximate conversion rate to US dollars for those outside of the UK.
Furthermore, UK project backers will have to enter their payment information directly on Kickstarter instead of Amazon Payments. The actual payments will go through another third-party processor.
“The request to expand internationally has long been one of our most requested features,” Kickstarter’s head of community and co-founder Yancey Strickler told the BBC.
Kickstarter launched in 2009 and has so far raised more than $340 million for more than 70,000 projects.